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| Thursday, that is `Janamashtmi` saw the release of Karan Johar’s Kajol, Kareena and Arjun starrer, `We Are Family`. While the first day, with limited shows saw a good respose, the film saw a fall on Saturday. With a total release cost of around 30 crore, the film will have to rely on rights like satellite and DVD to bring in the profits for the makers as there is limited hype for the film plus the music has not really caught on. Giving company to `We Are Family` from the next day, that is ‘Jumma –Tul-Wida’ will be the Wilson Louis directed `Mallika`. Given the intelligent publicity the scary but sexy `Mallika` (The talented Sheena Nayyar) may just manage to pull a surprise! |
| New Releases |
Verdict: Flops |
| Weekly Earnings: - |
Total Earnings: - |
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Last week saw a number of shows in the single screen cinemas as well as multiplexes being cancelled for want of audience. There were a record number of Hindi, dubbed Hindi and Marathi releases but not a single film could command even a half decent initial. For those who are still interested to know the details, the front runner of the snail race was John Abraham’s `Aashayeon` followed by `Hello Darling`.
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| Lafangey Parindey |
Verdict: Below Average |
| Weekly Earnings: India Rs. 17 crore |
Total Earnings: India Rs. 17 crore ; UK£29,359 |
| PB Rating: 8.0 out of 10 |
Public Rating (by 400 unique users): 5.24 |
| Director: Pradeep Sarkar |
Producer: Aditya Chopra |
| Music: R Anandh |
Lyrics: Swanand Kirkire |
| Starring: Neil Nitin Mukesh, Deepika Padukone, Namit Das, Manish Chaudhary, Kay Kay Menon |
| Genre: Drama |
Recommended Audience: General |
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The Pradeep Sarkar directed `Lafangey Parindey` has managed to do average business, not at all befitting that of a Yash Raj Films’ project. Fortunately the the Neil-Deepika starrer will manage to bring marginal profits, based on non-theatrical rights and that too because the makers are also the worldwide distributors. The film is a washout in the Overseas.
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| Peepli Live |
Verdict: Hit plus |
| Weekly Earnings: India 6.20 crore ; US $60,265 |
Total Earnings: India Rs.28 crore ; US$704,775 |
| PB Rating: 8.0 out of 10 |
Public Rating (by 400 unique users): 5.25 |
| Director: Anusha Rizvi |
Producer: Aamir Khan, Kiran Rao, B. Shrinivas Rao |
| Music: Indian Ocean, Nageen Tanvir, Bhadwai Village Mandali |
Lyrics: Noon Meem Rashed, Sanjeev Sharma, Gangaram Sakhet, Swanand Kirkiree |
| Starring: Omkar Das Manikpuri, Raghubir Yadav, Malaika Shenoy, Nawazuddin Siddiqui |
| Genre: Social |
Recommended Audience: |
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Meanwhile, the collections of `Peepli [Live]` crashed badly in the second week. But does that really matter? NO! The fact is that the film was already a hit even before the first week got over thanks to brand Aamir Khan. The startless film is phenomenal in the Overseas.
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| Aisha |
Verdict: Flop |
| Weekly Earnings: India Rs. 0.75 crore |
Total Earnings: India Rs. 18.75 crore ; UK£115,589 |
| PB Rating: 5.5 out of 10 |
Public Rating (by 400 unique users): 5.24 |
| Director: Rajshree Ojha |
Producer: Anil Kapoor, Rhea Kapoor |
| Music: Amit Trivedi |
Lyrics: Javed Akhtar |
| Starring: Sonam Kapoor, Abhay Deol, Arunoday Singh, Cyrus Sahukar |
| Genre: Romantic |
Recommended Audience: General |
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Moving on, the Abhay-Sonam starrer `Aisha` is on its way out of the cinemas. The film has been rejected in the Overseas.
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| Once Upon A Time in Mumbai |
Verdict: Hit |
| Weekly Earnings: India Rs. 2.20 crore |
Total Earnings: India Rs. 54.70 crore ; UK£126,696 |
| PB Rating: 7.5 out of 10 |
Public Rating (by 403 unique users): 5.28 |
| Director: Milan Luthria |
Producer: Balaji Telefilms |
| Music: Pritam |
Lyrics: Irshad Kamil, Nilesh Mishra, Amitabh Bhattacharya |
| Starring: Ajay Devgn, Emraan Hashmi, Prachi Desai, Kangana Ranaut, Randeep Hooda |
| Genre: Thriller |
Recommended Audience: Parental Guidance |
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Ending this week’s column with Milan Luthria’s Ajay-Emraan starrer `Once Upon A Time In Mumbaai`, the film is still generating significant numbers (especially in Bombay circuit. The film though has failed in the Overseas.
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