Sonakshi Sinha has been appointed as the brand ambassador for Fem bleaches & the campaign for the same will be launched shortly.
Sinha added, "Like every Indian, I have been associated with Dabur for years now as a consumer. So, it gives me great pleasure to be associated with a large beauty brand with a stature of Fem and be the face for the brand, the most trusted bleach brand and a product that I myself use. According to me, Fem is a brand that celebrates women. And what better way could I have marked 100th International Women's Day but by becoming the face of Fem on this day."
Hopefully the association will be a long & a fruitful one.
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