Planet Bollywood
TripAdvisor India : West Bengal Tourism To Be Boosted By Shahrukh!
- Planet Bollywood Special Correspondant           Let us know what you think about this story

The appointment of superstar Shah Rukh Khan as West Bengal's brand ambassador will boost tourism but infrastructure would be needed to meet the rush of tourists.

"Appointing Shah Rukh Khan will help boost tourism in the same way Gujarat has benefited by appointing Amitabh Bachchan as their brand ambassador," said Nikhil Ganju, country manager, TripAdvisor India.

"But in Bengal, this boost in tourism needs to be backed up by proper infrastructure to tackle the rush of tourists," he said.

Last month, Shah Rukh accepted a government offer to become the state's brand ambassador.

Latest News »
 • Rupali Suri to debut with English film 'Dad - Hold My Hand'
 • Bajirao Mastani - India's first global movie
 • Ajay Devgan to support UN Humanicy Program for a noble cause
 • Alia Bhatt, Shaheen Bhatt and Anushka Ranjan to dance at Masaba Gupta's sangeet ceremony
 • The music of Hate Story 3 makes an impression
More News ...

Comments About Us Contact Us Advertise Terms of Service Privacy Policy